Before anything is shot
Positioning
Who buys this, on what price story, and against which three comparable listings.
- Buyer profile
- Price narrative
- Comparable audit
- Asset checklist
01
Real estate · Miami
MARKETING FOR MIAMI REAL ESTATE.
Content, brand, web, campaigns and AI follow-up — run as one pipeline instead of five vendors who never speak to each other. Built for Miami agents, teams, developers and property managers.
02
Who we work for
FOUR BUSINESSES.
NOT ONE MARKET.
An agent, a team, a developer and a property manager share no problem, no calendar and no buyer. Each one gets its own page, its own deliverables and its own pipeline.
01
Individual agent
Agents
You're one of forty agents posting the same three photos of the same building. The listing isn't the difference — how it goes live and who answers first is.
- Listing content
- Personal brand
- Agent site + IDX
- Instant lead reply
02
Team / Brokerage
Teams
The team brand lives on one person's phone and the leads land wherever they land. Recruiting costs double when there's nothing to show.
- Team identity
- Recruiting kit
- Lead routing
- Agent templates
03
Preconstruction
Developers
Absorption is the only number in the room, and the tower has to sell before it exists — to investors in another time zone.
- Project brand
- Digital brochure
- Virtual sales gallery
- Investor campaigns
04
Occupancy & rentals
Property mgmt
A vacant month costs more than the marketing that would have filled it. And a two-year-old review nobody ever answered still decides who calls.
- Unit content
- Tenant capture
- Review system
- Resident comms
04
What we deliver
SEVEN SERVICES.
NAMED, NOT VAGUE.
Every line below is a file you receive, a page that goes live, or a message that gets answered. If we can't name the format, we don't sell it.
01
Listing content
One production day per property, cut for every place the listing lives: the feed, the MLS, the broker email and the seller presentation.
- 9:16 opening reel
- 16:9 MLS cut
- Press-resolution stills
- Drone orbit + twilight set
- Redrawn floor plan
02
Agent & team brand
The identity that makes your listing recognizable before anyone reads the name — and that a new agent can use without calling you.
- Wordmark + system
- Listing template kit
- Sign & rider design
- Seller presentation deck
03
Website + IDX
Your site with real search, property pages that index, and one page per neighborhood — so the traffic lands on you, not on the portal.
- Agent or team site
- Property pages + IDX
- Neighborhood pages
- Valuation + saved search
04
AI & automation
The inquiry gets answered in under a minute, in the language it arrived in. Nights and weekends included, because that's when they write.
- Instant lead reply
- Qualification: budget, timeline, financing
- Showing booking
- CRM sync + follow-up
05
Social & campaigns
A calendar that doesn't depend on Sunday-night inspiration, and paid that chases the person who already looked twice.
- Monthly content calendar
- Listing ad sets
- Retargeting + lookalikes
- EN / ES creative
06
Preconstruction
Selling a building that doesn't exist yet means selling a product narrative, not loose posts. Project brand, not campaign.
- Project brand
- Digital brochure
- Interactive stacking plan
- Virtual sales gallery
07
Property management
Occupancy is held with unit content, a review page that isn't two years old, and answers that get there before the building down the street does.
- Available-unit content
- Tenant capture page
- Review + response system
- Resident comms templates
None of them is sold on its own. They get assembled into one plan around what you're selling and who buys it. Pick your side of the business:
05
AI lead system
THE LEAD DOESN'T WAIT.
NEITHER DOES THE REPLY.
Every inquiry gets an answer in under a minute, in the language it arrived in, with the questions a real buyer asks next. The alternative is the usual one: a lead going cold while you were at a showing.
- The inquiry lands at 9:41 p.m. It gets read Monday at 10.
- Forty leads in the inbox and no way to tell which three are real.
- The follow-up stops at message three — exactly where the deal was.
It doesn't pretend to be you. It answers, qualifies against budget, timeline and financing, books the showing on your calendar, and hands you the conversation with the context already written. You step in when there's something to decide.
06
The market
MIAMI ISN'T ONE MARKET.
IT'S TWELVE.
Brickell doesn't sell like the Grove, and preconstruction doesn't sell like resale. We work the submarket, the buyer's language and the building's rules — because that's what the first message is always about.
Preconstruction
Publish the deposit schedule, not just the render.
International buyer
Assume the first message won't arrive in English.
Condo
Answer HOA, assessments and rules before you're asked.
Cash & season
A cash buyer moves in days. Your follow-up has to move faster.
Submarkets we build pages for
- Brickell
- Downtown
- Edgewater
- Wynwood & Design District
- Miami Beach
- Sunny Isles Beach
- Bal Harbour
- Aventura
- Coconut Grove
- Coral Gables
- Key Biscayne
- Doral
Your next listing
PUT YOUR MARKET
ON A SYSTEM.
Tell us what you sell and to whom. You get a plan back, not a catalog. Or write to us: info@mindmiami.com
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